Customer Experience in the 21st Century and Beyond

InfoBeans interview with Karl Smith CEO about Customer Experience. From InfoBeans:  In the podcast titled ‘Customer Experience in the 21st Century and Beyond, our guest Karl Smith speaks about why customer experience is so important and why it is important to personalize the customer journey. He also shares the role of technology in the customer…
Dumb Data looks like Smart Data

#Dependant on #dumb #data and is making #bad #choices? #Douglas #Adams

Clients don’t understand their customers, they just think they do! It’s not for the lack of trying or spending millions on developing and building huge data systems, the problems are many but can be traced back to one simple thing; “Data only describes part of the what is happening and almost nothing of the why, let…